Package Scope

Why this page exists

Scope disputes come from vagueness. This page states, per plan, what is included, what is not, and what you are responsible for, using the same source of truth as the plan pages, the comparison table and the checkout buttons, so the three cannot disagree.

Revisions

Revisions are unlimited within scope. A qualifying revision changes the execution of work you already bought: copy edits, design adjustments, tone changes, swapping an approved asset, reworking a caption, adjusting a schedule.

The following are not revisions. They are upgrades or separate engagements:

• Adding a channel that is not in your plan.
• Increasing the volume of content beyond your plan's amount.
• Adding paid advertising management to an organic plan.
• Adding an advertising platform beyond the one your plan includes.
• A full brand identity rebuild, website build, or work unrelated to social.
• Reworking a deliverable that was already approved and published.

If a request falls outside scope, SocialDFY says so in writing and quotes the upgrade rather than quietly declining or quietly absorbing it.

Plan by plan

Content Essentials, $197/month or $500 every 3 months (saves $91)

Consistent custom content plus one dashboard for the channels you select.

Included

• 10 custom posts per month, custom captions, hashtag research and a content outline. Scheduling and publishing after your approval are included.
• Access to the SocialDFY dashboard for your selected supported channels.
• Content review and approval workflow.
• Unlimited qualifying revisions within the approved direction and active service period.
• Brand discovery through the package-specific onboarding form.

Not included

• Organic account management, comment or DM management.
• Biweekly boosted-post management or boost budget.
• Full paid-ad campaign creation and management.
• A promise of specific followers, sales, leads, reach or engagement.

Your responsibilities

• Complete the onboarding form so brand direction is documented before production.
• Review and approve content inside the dashboard.
• Approve your posts in the dashboard. SocialDFY schedules and publishes approved content for you.
• Handle your own comments, DMs and community replies.

Organic Management, $497/month or $1,300 every 3 months (saves $191)

Content, publishing and ongoing organic account management, including biweekly performance-based boosts.

Included

• 20 social posts monthly and a monthly content outline.
• Publishing to your selected supported channels, connected through the dashboard.
• Organic account management, an organic audit and weekly reporting.
• Comment and DM review and management under SocialDFY's standard safety and escalation rules.
• Unlimited qualifying revisions within the approved outline and scope.
• Biweekly boosted-post management based on performance. You approve posts before publishing; SocialDFY selects which eligible posts to boost.

Not included

• Full funnel or campaign-based paid advertising management.
• Guaranteed engagement, leads, sales or follower growth.
• Work outside the purchased deliverables or unlimited new strategic directions.

Your responsibilities

• Approve posts before they publish.
• Authorize a recurring boost budget during onboarding, paid directly by you.
• Connect your supported channels through the dashboard.
• Escalate anything that needs an owner decision, legal, medical, or contractual replies.

Paid Management, $497/month or $1,300 every 3 months (saves $191)

Managed Meta Advertising or Google Ads campaigns, tracking and optimization. Organic posts are not included.

Included

• Campaign discovery: offer, audience, geography, timing, conversion path and available creative assets.
• Campaign build, monitoring and optimization through the approved SocialDFY operating process.
• Dashboard access for advertising visibility and reporting.
• Meta Advertising placements where available and appropriate, Facebook, Instagram, Messenger, Threads or WhatsApp.
• Google Ads path with questions tailored to search intent, service areas, landing destinations and conversion tracking.

Not included

• Organic posts, publishing, comment management or DM management.
• Advertising spend. You fund media separately.
• Guaranteed ROAS, leads, sales, conversions or platform approval.
• Ad account numbers requested during strategy onboarding, those are only collected later, in the secure connection phase, if technically required.

Your responsibilities

• Fund media spend directly on your own advertising account.
• Provide the offer, conversion path and any existing creative assets.
• Grant secure access during the connection phase.
• Keep landing pages and contact paths working.

Complete Management, $797/month or $2,100 every 3 months (saves $291)

The coordinated organic and paid system for brands that want one strategic partner.

Included

• The approved Organic Management scope: 20 social posts monthly, a monthly content outline, publishing, organic account management, organic audit and weekly reporting.
• Comment and DM review and management under standard safety and escalation rules.
• Biweekly boosted-post management on strong approved organic posts.
• The approved Paid Management scope on your selected platform, Meta Advertising or Google Ads, including build, monitoring and optimization.
• One dashboard for review, approvals and reporting across organic and paid.
• Unlimited qualifying revisions within the approved outline and scope.

Not included

• Both advertising platforms at once. The named platform is included; the second is an available upgrade.
• Advertising spend and boost spend. You fund media separately.
• Unlimited marketing services outside the combined approved Organic and Paid scopes.
• Guaranteed followers, leads, sales, reach, engagement, ROAS or platform approval.

Your responsibilities

• Approve organic posts before publishing.
• Authorize a recurring boost budget and fund campaign media spend.
• Connect social and advertising channels through the dashboard.
• Name one decision-maker for approvals so the system keeps moving.

Media and boost spend

No plan fee includes advertising or boost budget. Media spend is authorized by you and billed to you by the platform. See Advertising & Boost Authorization.

Approvals and turnaround

Work moves through the approval process in your dashboard. Where your approval is required, production waits on it. Time spent waiting on approvals, assets or access does not extend the billing period, see Refund & Cancellation.

Comparing plans

The plans page carries the full feature-by-feature comparison, including every exclusion, on both cadences.

Questions about this policy?